Friday, March 1, 2019

A Spoonful of Sofrito: Chinese food renaissance in the city right now!

A Spoonful of Sofrito: A pinch of advice that will add a lot of flavor to your life.

Chinese food renaissance in the city right now!


Sofrito Lovers,

Pay close attention: There is a Chinese food Renaissance taking place in New York City!  

Cleanse your mental palette of the Panda Express and Beef with Broccoli bullshit you're used to and read the Eater.com article posted below.  The Chinese migrant explosion in NYC is bringing with it amazing cuisines, cooking styles, and flavor profiles most of us have never seen-I'm shook, shaken, and shocked!   

There are amazing Chinese restaurants opening up in NYC, or that have been here but we never knew about them, that serve extraordinary unheard of (to us) regional Chinese food.

It's time to take a trip to Chinatown and blow these taste buds away!  I hope to see you down there with me!  

Go taste for yourself! ¡Buen provecho! 


How Influencers on WeChat Are Driving NYC’s Restaurant Scene
Bloggers on WeChat are the biggest source of Chinese restaurant reviews in
 
 
New York — even though they’re essentially ads
by Shen Lu Feb 25, 2019, 10:47am EST
Illustration by Andrea Daquino 
 

Some of New York’s most popular new Chinese restaurants have never appeared in an American publication. They don’t get ’grammed by Instagram influencers. Their owners don’t look at Yelp, and they often aren’t mentioned in the Michelin Guide. But they’re still flourishing, packed with primarily Chinese diners — and they have little interest in attracting people in the city who don’t speak Chinese.

These restaurants — often specializing in regional Chinese cuisines that are historically uncommon in NYC — target a growing Mandarin-speaking population through WeChat, the mighty Chinese social-media application that is a combination of Facebook, Instagram, Yelp, Venmo, and other big American apps and platforms. 
 

Thursday, February 28, 2019

A Spoonful of Sofrito: Popeye's Chicken Mukbang!

A Spoonful of Sofrito: A pinch of advice that will add a lot of flavor to your life.

Popeye's Chicken Mukbang!


Sofrito Lovers,

Watch my new Mukbang!  I'll be eating shrimp, tlaking about my job, and waxing poetic about all types of bullshit!  Enjoy!

Go taste for yourself!  ¡Buen provecho!



Tuesday, February 26, 2019

A Spoonful of Sofrito: NYC Winter Wine Festival 2019

A Spoonful of Sofrito: A pinch of advice that will add a lot of flavor to your life.

NYC Winter Wine Festival 2019


Sofrito Lovers,

Is it time for a glass of wine? or three?  If you're one of those people who gleefully call yourselves a Wine-o, then this post is for you!  The NYC Winter Wine Festival is back and better than ever!

Mark your calendars, Wine-os: Saturday, March 9th from 3pm-11pm at the Times Square Playstation Theater!  Check the post below for more details! 

Go and get your drink on, you bunch of drunks!  ¡Buen Provecho!


NYC Winter Wine Festival 2019
by New York Wine Events 
 
 
Date and Time: Sat, March 9, 2019 3:00 PM – 11:00 PM EST

Add to Calendar
Location

PlayStation Theater 1515 Broadway 
New York, NY 10036

No Refunds Description

New York Wine Events is transforming Times Square's PlayStation Theater into an indoor vineyard. Attendees will taste world-class wine, delicious hors d’oeuvres and artisanal treats, and will have the opportunity to swirl, sniff and sip award-winning vintages from New York state’s top distributors. Participating wineries and importers source their wines from the world’s finest grape growing regions. Savor the wines and food. Enjoy a scintillating live set froma nationally acclaimed performer. Named by Thrillist as one of the "17 Things You Have to Do in Winter in New York City."

See the full event description, photos, and video here

Other Information:
Must be 21 or older to attend.
Please leave time for arrival and check in with bar-coded e-ticket.
Ticket purchasers acknowledge photos and videos of attendees (individuals, groups) are taken at the event by the organizer and may be used later for marketing.

Terms & Conditions are available at:
 

Monday, February 25, 2019

A Spoonful of Sofrito: Easy And Impressive Chicken Dinners Anyone Can Make

A Spoonful of Sofrito: A pinch of advice that will add a lot of flavor to your life.

Easy And Impressive Chicken Dinners Anyone Can Make!

  
Sofrito Lovers,

I think it's fair to say that we all need to cook more during the week.  Many of us are weekend Top Chefs, but during the week we might rely on take out, take out leftovers, easy microwaveable meals, or cereal to cover the dinner quota. This is slowly, but surely killing us.  The fat, salt, and other harmful ingredients in all that food is putting us into our early graves!

We need to start cooking and preparing better food!  The folks at Tasty have produced an awesome new video with quick and easy chicken dinners we can easily prepare after a long day at work! 

Yes, it might take more than the effort needed to call for take out or order through Seamless, but it's totally worth it!  Check out the post below! Your body will thank you for it!

Go taste for yourself!  ¡Buen Provecho!